AI-Powered Sales Estimator for Amazon

DataHawk's AI-computed sales estimate metric, which links BSR to units sold, provides you with the maximum and minimum estimated and aggregated sales estimates to more accurately predict sales for any product on Amazon.

Accurate Product Sales Estimator Tool for Amazon

Get estimates for any product’s last 30 days’ sales on Amazon, browse over 3M products with search filters, and predict your sales using valuable insights by combining the results with sales rank data and top selling products data.

  • Access historical daily changes in sales rank or BSR
  • Unveil the top 100 selling products in any Amazon category
  • Track daily changes in product metrics like price and reviews
  • Export sales estimate data to Excel or use our API

Market Dynamics with Sales Estimator for Amazon


DataHawk’s data science team analyzes historical Amazon sales data to create a model that links the best seller rank to a quantity sold. As long as the product ranks under a main category, our algorithm will compute the information to estimate the number of units sold with high precision.

Explore Competing Products Performance

Discover how much any product on Amazon might be doing in terms of monthly sales, track its daily sales rank using DataHawk’s Sales Rank Tracker for Amazon, and benchmark products.

Analyze Niches and Improve Your Strategies

Leverage DataHawk’s Sales Estimator tool for Amazon by understanding the potential and competitive dynamics of a niche to better pilot your product sourcing, launch, pricing, and marketing strategies.

Better Visibility of Your Sales Performance

Leverage easier and better visibility of your Amazon sales performance by analyzing sales data in intuitive dashboards to assess the profitability of your products and determine which ones need improvement.

Manage Your Sales

Manage your finances by measuring your product sales, tracking a historical overview of relevant finance KPIs in a financial dashboard, and viewing a list and a piechart of your top 10 selling products with the highest contribution towards your overall sales.

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Track Profit and Loss

Monitor your revenues, costs, and expenses by analyzing a detailed profit and loss dashboard outlining your Amazon fees, PPC spending, return costs, promotion costs, and fixed costs to determine which financial actions will lead to higher profits.

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Export Your Sales Data

Store all your business data in one place by exporting and syncing real-time sales data to your favorite business intelligence tools to obtain aggregated data presented in a user-friendly fashion, making it easy to understand and identify trends.

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Why Use a Sales Estimator Tool?

What is DataHawk's Sales Estimator for Amazon?

It is a tool for you to make sales volume predictions, depending upon the category of the product sold by you or your competitor. The sales estimator tool for Amazon gives you an estimate of the number of units that could be sold in a month.

How accurate are DataHawk's sales estimates for Amazon figures?

Estimated monthly sales are, of course, estimates. However, our customers have reported anywhere between a 10% to 50% miss rate for our estimates (90% to 50% confidence rate), with a rather strong concentration in the ballpark of a 20% miss rate (80% confidence rate).

How does DataHawk's Sales Estimator tool for Amazon work?

We use a proprietary algorithm that mainly looks at how a product’s number of reviews are changing on a daily basis and at the product age, meaning how long it’s been listed on Amazon, then apply certain theoretical reviews rates. For instance, assuming that all customers who purchase a product leave a review within 30 days, that the product has had 10 new reviews over a time-frame of 30 days, and that 3% of customers who purchase a product leave a review, then you can make an educated guess that 333 units of that product were sold during that period by dividing 10 by 3%, after which you multiply that by the average selling price of the product to get to the monetary sales volume number.

What are the metrics used in DataHawk's algorithm?

Our algorithm uses other metrics and indicators such as changes in the Best Sellers Rank and Keywords Position but hey, it’s our secret sauce 🙂

How can I make the Sales Estimates for amazon more accurate?

Our Amazon Sales Estimator gives you more accurate results for products with a higher number of reviews and most importantly with an increasing number of reviews. As such, they get better over time as we gather updated metrics from a product, so we recommend tracking a product for at least 7 days to get more accurate data.

How can I use BSR analytics to get sales estimates?

DataHawk’s BSR Analysis tool lets you unveil the top 100 selling products in that category and analyze the competitive dynamics around them. Leverage the data you gather to get insights on them and reach your dream best seller rank in any category on Amazon. Watch our quick tutorial to learn more about it.

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DataHawk is the ideal analytics platform for day-to-day doers, no matter their level of expertise, to gain intelligent insights and data-driven recommendations on optimizing their organic search performance on Amazon and Walmart.

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One-On-One Session

Our DataHawk experts are at your disposal to answer pertinent business questions, such as who are your competitors? How big is the market on Amazon and Walmart for your products? How should you position your brand?

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Loved by Thousands of Brands

Used and loved by the world's best brands, retailers, and agencies, big and small.

Rated 4.4+ Stars

Jennifer Greune

Director of Digital Marketing and eCommerce

Track price, reviews, BSR changes, and get alerts every day in your inbox.

DataHawk is really helpful for research and analytics on products. I can track competition and see what is going on with their products.

John Berggren

Marketing Director

Great tool for understanding Amazon analytics and competitor metrics.

We use DataHawk to find gaps in our Amazon ad campaigns, improve product detail pages, and keep tabs on competitors in our market.

Olin Graczyk

Director of eCommerce Strategy

A platform designed for professionals to manage their Amazon business.

The platform provides complete, thorough data on our ASINs and keyword research. It is extremely user-friendly and quite responsive.

Stefani Colbacchini

Amazon Brand Manager

A must-have solution to optimize and track your products on Amazon.

Optimize and track your products on Amazon; no other Amazon seller-focused solution tracks products like DataHawk does.

Spencer Siegrist

eCommerce Account Coordinator

The key formula required for your listings to succeed on Amazon.

Automate product detail page tracking and leverage competitive market analysis tools and tons of performance metrics.

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