DataHawk is an all-in-one digital shelf analytics and business management software that helps brands increase visibility on Amazon and Walmart by gaining insights on digital shelf analytics via dashboards and reports.
Ensure Your Brands Success With the Right Tools and Insights
Track, measure, and analyze your optimization efforts with analytics on your clients' SEO, product, market, advertising, and finance data to enhance performance.
SEO Analytics and Research Tools
Keyword Rank Tracker
Track daily keyword ranks for any product, identify keywords that drive the most organic traffic, and measure the success of SEO efforts.
Keyword Research Tool
Access the estimated monthly organic and sponsored search volume of keywords, measure keyword efficacy, and generate keyword ideas.
Listing Optimization Tool
Monitor daily changes in products' listing pages to see how changes impact search performance and generate a Listing Quality Score.
Product and Competitor Analytics
ASIN Tracker
Monitor daily changes in the metrics and listing information of any ASIN and leverage competitive insights with a reverse ASIN lookup tool.
Sales Rank Tracker
Track daily changes in the best seller rank or sales rank to gauge the sales performance of any product and analyze competitive dynamics.
Product Alerting Tool
Schedule and receive email alerts related to changes in any product to track and respond to changes in your listings or your competitors.
Market Research and Intelligence
Product Research Tool
Conduct extensive product and market research, evaluate keyword efficacy, identify your competitors, and explore market dynamics.
Best Sellers Rank Browser
Discover the top 100 selling products for any category, monitor their progress, and analyze their price, ratings, and number of ratings.
Sales Estimates Tool
Leverage DataHawk's AI-computed sales estimate metric to access the maximum and minimum monthly sales estimates for any product.
Advertising Analytics and Research
PPC Software for Amazon
Analyze millions of advertising-related data points and generate custom reports with recommendations to help you pilot your advertising efforts.
Advertising Dashboard for Amazon
Connect one or multiple Amazon Advertising accounts and examine dashboards with relevant KPIs on account or child ASIN levels.
Sales Analytics and Research
Track Profit and Loss for Amazon
Monitor your revenues, costs, and expenses by analyzing a detailed P&L dashboard to determine which financial actions lead to higher profits.
Finance Dashboard for Amazon
Manage your finances by measuring your product sales and tracking a historical overview of relevant finance KPIs in a financial dashboard.
For Sellers, Vendors, and Manufacturers
Brands on both Seller Central and Vendor Central or even without any Amazon account can use DataHawk as no Amazon connection is required, except for Sales and Ads Reporting.
Protect Your Brand and Reputation
Protect your brand from hijackers, enforce your MAP policy, and track your product's data and performance, including listings changes and sales rank with DataHawk alerts.
Increase Your Sales and Margins
Monitor, analyze, and benchmark organic search performance with DataHawk's SEO tools to increase your sponsored or organic traffic and decrease your ACoS.
Analyze Your Performance and Competiton
Evaluate your performance, including your organic reach, compute Share of Voice, and explore market analysis tools to assess keyword efficacy, identify your competitors.
Self-Service Amazon and Walmart Analytics for Brands
DataHawk offers a wide array of SEO, product, market, finance, and advertising tools for discovering, tracking, measuring, benchmarking, and optimizing.
Keyword Rank Tracker
Explore a list of keyword ranking data to determine which ones drive the most traffic and measure the success of your SEO changes to keep ranking higher organically.
Monitor how the changes in a product listing impact organic search performance and generate a Listing Quality Score to identify which aspects of your product details page work best for your listings.
Optimize your SEO performance by generating keyword ideas and accessing the estimated monthly search volume of each keyword you track to understand their level of competition.
Analyze metrics like Share of Voice, both in terms of organic and sponsored presence, to optimize your keyword performance by assessing brands' visibility for a set of search terms.
Evaluate keyword efficacy, identify your competitors, and discover the price, ratings, and number of ratings your product needs to rank organically in the first five search results pages.
Examine millions of advertising-related data points reflective of your performance to provide you with custom recommendations designed to help you better pilot your advertising efforts.
Leverage competitive insights with a reverse ASIN lookup tool and monitor daily changes in the metrics and listing information using our ASIN Tracker for any product's price, reviews, ratings, and sales rank.
Track daily changes in the best seller rank or sales rank across multiple categories to gauge the sales performance of any product compared to competing products and analyze competitive dynamics.
View the top 100 selling products for any category on Amazon and analyze their price, ratings, and number of ratings to increase your odds of becoming the best selling product in your category.
Leverage DataHawk's AI-computed sales estimate metric, which links BSR to units sold, to see the maximum and minimum estimated and aggregated estimates for any product.
Receive email alerts based on custom rules or triggers related to changes in any products, such as changes in PDPs, reviews, ratings, price, Buy Box status, number of sellers, hijackers, inventory, and sales rank.
Monitor your revenues, costs, and expenses by analyzing a detailed profit and loss dashboard outlining your Amazon fees, PPC spending, return costs, promotion costs, and fixed costs.
Generate Over 30 Types of Amazon and Walmart Reports
Analyze Amazon and Walmart reports, such as Sales and Advertising, Share of Voice, Category Best Seller, Category Best Selling Products, and Tracked ASINs Keyword Ranks to measure, benchmark, and enhance your performance.
Advertising History Report
Export changes in account-level ad metrics with daily, weekly, and monthly views.
Category Best Sellers
Export a list of the top 100 selling products BSR for any category on Amazon.
Category Best Selling Products
Export a list of up to 30 days of history on the best-selling products on Amazon US.
Keyword Research by ASIN
Export all the historical keyword research segmented by an ASIN level analysis.
Keyword Search Results
Export all the historical search results data related to a group of keywords.
Last 7 Days Account Data
Export seven days’ worth of data related to the products and keywords you track.
Product Sales Report
Export all the historical product data related to any single product on Amazon.
Project Data Report
Export historical data related to the products and keywords you track in a project.
Sales and Advertising History
Export historical sales and ad changes in account-level sales and ad metrics.
Sales History Report
Export changes in account-level sales metrics with daily, weekly, and monthly views.
Seller Sales Orders
Export all the historical sales orders data related to a single Seller Central Account.
Seller Sales Report
Export all the historical sales data related to a single Seller Central Account.
Share of Voice Report
Export KPIs reflecting brands’ visibility for specific search queries on Amazon.
Single Keyword Search Results
Export the most recent search results data related to a single keyword.
Single Product Data
Export historical public data related to a single product in an organized fashion.
Sponsored Products Ads
Export the last fourteen days of sponsored products ads data for a given account.
Sponsored Products Ads ASINs Audit
Export a complete audit of your Sponsored Products ads ASINs campaigns.
Sponsored Products Ads Keywords Audit
Export Sponsored Products ads data for the keywords you use in your campaigns.
Sponsored Products Bidding Recommendations
Export recommendations on bidding decisions for Sponsored Product ads campaigns.
Top 100 Selling Products
Export a list of the top 100 selling products based on a category BSR for a single day.
Top-Selling ASINs Sales and Advertising History
Export all the historical data on the top-selling ASINs sales and ads history.
Top-Spending ASINs Advertising History
Export ad metrics on the top-spending ASINs with monthly and weekly views.
Tracked ASINs Keywords Ranks History
Export data showing the changes in organic and sponsored keyword ranking.
Tracked Keywords List
Export the list of all your tracked keywords to assess their performance.
Tracked Products Keywords Ranks
Export historical and daily keywords rankings data for products you are tracking.
Tracked Products List
Export the list of all your tracked products to visualize them in a centralized view.
Walmart Category Best Sellers
Export a list of the top 100 selling products BSR for any category on Walmart.
Walmart Category Best Selling Products
Export a list of up to 30 days of history on the best-selling products on Walmart.
Walmart Keywords Search Results
Export historical search results data related to a group of keywords on Walmart.
Walmart Product Data
Export historical data of all your tracked Walmart products to assess their performance.
Walmart Share Of Voice
Export KPIs reflecting brands’ visibility for specific search queries on Walmart.
Walmart Tracked Items
Export a list of all the keywords and products you track for any product on Walmart.
How DataHawk Helps
We help brands win the digital shelf life for their clients by facilitating data aggregation and connection, gaining deeper insights, and achieving greater visibility.
Analytics
Explore SEO, product, market, advertising, and financial analytics and dashboards to grow visibility, monitor detailed product changes, outrank competitors, lower ACoS, and increase sales.
Connect your clients' Amazon or Walmart data, procure custom KPIs, and build customizable dashboards to benchmark and make data-driven and performance-enhancing business decisions.
Set up and receive alerts related to changes in any product, run or schedule data exports in spreadsheet or PDF format to get detailed reports on your clients' Amazon or Walmart data.
Used and loved by the world's best brands, retailers, and agencies, big and small.
Rated 4.4+ Stars
Jennifer Greune
Director of Digital Marketing and eCommerce
Track price, reviews, BSR changes, and get alerts every day in your inbox.
DataHawk is really helpful for research and analytics on products. I can track competition and see what is going on with their products.
John Berggren
Marketing Director
Great tool for understanding Amazon analytics and competitor metrics.
We use DataHawk to find gaps in our Amazon ad campaigns, improve product detail pages, and keep tabs on competitors in our market.
Olin Graczyk
Director of eCommerce Strategy
A platform designed for professionals to manage their Amazon business.
The platform provides complete, thorough data on our ASINs and keyword research. It is extremely user-friendly and quite responsive.
Stefani Colbacchini
Amazon Brand Manager
A must-have solution to optimize and track your products on Amazon.
Optimize and track your products on Amazon; no other Amazon seller-focused solution tracks products like DataHawk does.
Spencer Siegrist
eCommerce Account Coordinator
The key formula required for your listings to succeed on Amazon.
Automate product detail page tracking and leverage competitive market analysis tools and tons of performance metrics.
Want to See Your Brand at the Top?
Join hundreds of the world's best brands who already use DataHawk to generate valuable data-driven reports designed to optimize your product's performance, create focused keyword strategies, and ensure your product's roadmaps align with your sales demands.