Amazon and Walmart Seller Software, Tools, Dashboards, and Reporting

DataHawk equips Amazon and Walmart sellers, no matter their level of expertise, with user-friendly sales analytics dashboards, tools to increase visibility, and intuitive reports with SEO, product, market, finance, and advertising recommendations.

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Leverage Optimization Tools
for Amazon and Walmart

DataHawk offers multiple Amazon and Walmart SEO, product, market, finance, advertising tools, and seller dashboards for tracking, measuring, benchmarking, and optimizing.

Keyword Rank Tracker

Explore a list of up-to-date keyword ranking data to determine which keywords drive the most traffic and measure the success of your SEO changes to keep ranking higher organically on Amazon and Walmart.

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Listing Optimization Tool

Monitor how the changes in a product listing impact organic search performance and generate a Listing Quality Score to identify which aspects of your product details page work best for your listings.

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Keyword Research Tool

Optimize your SEO performance on Amazon by generating keyword ideas and accessing the estimated monthly search volume of each keyword you track to understand their level of competition.

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Market Research Tool

Evaluate keyword efficacy, discover your product's market, and identify your competitors and the price, ratings, and number of ratings your product needs to rank organically in the first five search results pages.

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ASIN Tracker

Leverage competitive insights with a reverse ASIN lookup tool and monitor daily changes in the metrics and listing information using our ASIN Tracker for any product's price, reviews, ratings, and sales rank.

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Sales Rank Tracker

Track daily changes in the best seller rank or sales rank across multiple categories to gauge the sales performance of any product compared to competing products and analyze competitive dynamics.

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BSR Browsing Tool

View the top 100 selling products for any category on Amazon and Walmart and analyze their price, ratings, and number of ratings to increase your odds of becoming the best selling product in your category.

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Sales Estimates Tool

Leverage DataHawk's AI-computed sales estimate metric, which links BSR to units sold, to see the maximum and minimum estimated and aggregated estimates for any product on Amazon and Walmart.

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Profit and Loss Tracker

Monitor your revenues, costs, and expenses by analyzing a detailed profit and loss dashboard outlining your fees, PPC spending, return costs, promotion costs, and fixed costs to measure sales.

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One Platform - Five Dashboards

Customizable Alerts for All
Amazon and Walmart Products

Explore which proactive and reactive alerts you can activate to address noteworthy modifications or react to any changes that warrant a timely response.

Product Listing Alerts

Receive alerts on changes in any Amazon or Walmart product listing information such as title, image, description, and bullet points.

Hijacker Alerts

Receive alerts when our software detects an unauthorized seller selling a counterfeit or similar version of your product on Amazon or Walmart.

Sales Rank Alerts

Receive alerts when products you track on Amazon or Walmart drop out of the top 10 BSR or when a product's BSR reaches a specific value.

Price Change Alerts

Receive alerts on the price changes of any product you track on Amazon or Walmart and customize the range of price changes.

Buy Box Alerts

Receive alerts when you lose or win the Buy Box on Amazon or Walmart and get updates on who is winning the Buy Box and what price.

Ratings Alerts

Receive alerts when your products or competitors get new reviews and when there are changes to the number of star ratings of any product.

Out of Stock Alerts

Receive alerts when the stock drops or the status goes from "in stock" to "out of stock" for any product you track on Amazon or Walmart.

Sellers Alerts

Receive alerts when there are changes to the number of sellers selling a particular product on Amazon and Walmart.

Generate Over 30 Types of
Amazon and Walmart Reports

Analyze Amazon and Walmart reports, such as Sales and Advertising, Share of Voice, Category Best Seller, Category Best Selling Products, and Tracked ASINs Keyword Ranks to measure, benchmark, and enhance your performance.

Advertising History Report

Export changes in account-level ad metrics with daily, weekly, and monthly views.

Category Best Sellers

Export a list of the top 100 selling products BSR for any category on Amazon.

Category Best Selling Products

Export a list of up to 30 days of history on the best-selling products on Amazon US.

Keyword Research by ASIN

Export all the historical keyword research segmented by an ASIN level analysis.

Keyword Search Results

Export all the historical search results data related to a group of keywords.

Last 7 Days Account Data

Export seven days’ worth of data related to the products and keywords you track.

Product Sales Report

Export all the historical product data related to any single product on Amazon.

Project Data Report

Export historical data related to the products and keywords you track in a project.

Sales and Advertising History

Export historical sales and ad changes in account-level sales and ad metrics.

Sales History Report

Export changes in account-level sales metrics with daily, weekly, and monthly views.

Seller Sales Orders

Export all the historical sales orders data related to a single Seller Central Account.

Seller Sales Report

Export all the historical sales data related to a single Seller Central Account.

Share of Voice Report

Export KPIs reflecting brands’ visibility for specific search queries on Amazon.

Single Keyword Search Results

Export the most recent search results data related to a single keyword.

Single Product Data

Export historical public data related to a single product in an organized fashion.

Sponsored Products Ads

Export the last fourteen days of sponsored products ads data for a given account.

Sponsored Products Ads ASINs Audit

Export a complete audit of your Sponsored Products ads ASINs campaigns.

Sponsored Products Ads Keywords Audit

Export Sponsored Products ads data for the keywords you use in your campaigns.

Sponsored Products Bidding Recommendations

Export recommendations on bidding decisions for Sponsored Product ads campaigns.

Top 100 Selling Products

Export a list of the top 100 selling products based on a category BSR for a single day.

Top-Selling ASINs Sales and Advertising History

Export all the historical data on the top-selling ASINs sales and ads history.

Top-Spending ASINs Advertising History

Export ad metrics on the top-spending ASINs with monthly and weekly views.

Tracked ASINs Keywords Ranks History

Export data showing the changes in organic and sponsored keyword ranking.

Tracked Keywords List

Export the list of all your tracked keywords to assess their performance.

Tracked Products Keywords Ranks

Export historical and daily keywords rankings data for products you are tracking.

Tracked Products List

Export the list of all your tracked products to visualize them in a centralized view.

Walmart Category Best Sellers

Export a list of the top 100 selling products BSR for any category on Walmart.

Walmart Category Best Selling Products

Export a list of up to 30 days of history on the best-selling products on Walmart.

Walmart Keywords Search Results

Export historical search results data related to a group of keywords on Walmart.

Walmart Product Data

Export historical data of all your tracked Walmart products to assess their performance.

Walmart Share Of Voice

Export KPIs reflecting brands’ visibility for specific search queries on Walmart.

Walmart Tracked Items

Export a list of all the keywords and products you track for any product on Walmart.

Start Your Free Trial

DataHawk is the ideal analytics platform for day-to-day doers, no matter their level of expertise, to gain intelligent insights and recommendations on optimizing their organic search performance on Amazon and Walmart.

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Lack of Bandwidth?

Brands don't always have time to learn to navigate SaaS platforms to leverage data-driven insights. With Managed Services, you can conduct business as usual and rely on DataHawk to do the heavy lifting.

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Trust Them, Not Us

Used and loved by the world's best brands, retailers, and agencies, big and small.

Rated 4.4+ Stars

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Jennifer Greune

Director of Digital Marketing and eCommerce

Track price, reviews, BSR changes, and get alerts every day in your inbox.

DataHawk is really helpful for research and analytics on products. I can track competition and see what is going on with their products.

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John Berggren

Marketing Director

Great tool for understanding Amazon analytics and competitor metrics.

We use DataHawk to find gaps in our Amazon ad campaigns, improve product detail pages, and keep tabs on competitors in our market.

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Olin Graczyk

Director of eCommerce Strategy

A platform designed for professionals to manage their Amazon business.

The platform provides complete, thorough data on our ASINs and keyword research. It is extremely user-friendly and quite responsive.

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Stefani Colbacchini

Amazon Brand Manager

A must-have solution to optimize and track your products on Amazon.

Optimize and track your products on Amazon; no other Amazon seller-focused solution tracks products like DataHawk does.

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Spencer Siegrist

eCommerce Account Coordinator

The key formula required for your listings to succeed on Amazon.

Automate product detail page tracking and leverage competitive market analysis tools and tons of performance metrics.

Curated Content to Accelerate Growth

Explore the latest trends, insights, news, best practices, case studies, and optimization strategies to level up your eCommerce selling skills on Amazon and Walmart.

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Five Reasons Your Amazon
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Understanding and Increasing Amazon Customer Lifetime...
What is Amazon Customer Lifetime Value (CLV)? How Amazon Creates Customer Value How Amazon Sellers Can Leverage This Advantage How To Do A Lifetime Value Calculation (Customer) Company Lifetime Value Calculation How Do LTV...
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Connect With Buyers Along Their Amazon Customer Conversion...
Create a Customer Journey Canvas Why Should You Create a Customer Journey Canvas or Map? Digital Touchpoints in Buyer Journey Mapping on Amazon Five Stages of Customer Journey Canvas Marketing on...
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Research
14 Feb 2022
Amazon 2021 Advertising Benchmarks: Competitive...
Understanding Amazon Ads Amazon Sponsored Products Amazon Sponsored Brands Amazon Sponsored Display Amazon Sponsored Brand Video  Amazon Advertising Benchmarks How Are Brands Allocating Their Ad Spend? When Do Amazon...
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+130% in Sales
+31% in RoAS

Six months after subscribing to DataHawk, our customers see an increase in sales of 130% on average, 35% on a median basis, and 100% in the top quartile. Twelve months in, they see an increase in return-on-ad-spend of 31% on average and 26% on a median basis.*

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