Robust Intelligence
on Amazon Products
& Competition

DataHawk Product is an industry-leading solution for effortless monitoring, timely alerting and gathering powerful intel on the smallest of changes on Amazon, allowing you to respond timely and more effectively to fluctuations in Best Seller Ranks, Keyword Ranks, Price, Reviews, Star Ratings, Sellers, Buy Box & Listing data, among others.

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Effortless Monitoring, Timely Alerting and Powerful Amazon Intelligence in an Environment Where the Only Constant is Change

Whether you're a Brand, a Distributor, a Reseller, or an Agency working with either of the 3, you face unique challenges on Amazon. There are seemingly endless Amazon data-points to keep track of: Best Seller Ranks, Keyword Ranks, Price, Reviews, Star Ratings, Sellers, Buy Box & Listing data, among others. And all of these must be tracked not just for your own products, it's equally imperative that you do it for those of your competitors too. Given the countless small parts, all of which happen to move at the same time, it's easy to get overwhelmed.

Effortless Monitoring

Whether you want to monitor 100 ASINs or 100,000, DataHawk Product makes it effortless for you to do so. You can set up alerts for custom triggers, and receive daily email alertsfor every Amazon data-point you wish to track. The faintest of fluctuations is now available to you timely & effortlessly. allowing you to focus your efforts on the more strategic aspects of your business.

Crystal Clear Patterns

We crunch a ton of Amazon data and display it all on beautiful dashboards with charts & grids. When you correlate fluctuations in the various data-points, you see patterns emerging. For example, the patterns uncover the relationship between Price & Star Ratings, Sales Velocity & Best Seller Ranks, and so on. Get the insights that drive better business decisions.

Powerful Amazon Intelligence

Online, a competing product is literally just a click away. That means, as a retailer, your risk of losing a sale to a competitor, is higher than ever before. Thankfully, tools like DataHawk Product make it effortless for you to gather intel on competitors, and adapt your own tactics. You can now monitor your Amazon competition on a daily basis, and stay ahead.

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Amazon Product Intelligence Done the Right Way

While Amazon opens up a world of opportunities for Brands, Distributors, Resellers & Agencies, it brings along fierce competition too.

In order to make a mark, regardless of which hat you wear, it is imperative that you use a data-driven approach. DataHawk Product allows you to effortlessly monitor all the data-points you deem crucial to your Amazon business success.

Any fluctuations in Amazon Sales Rank, Keyword Ranks, Price, Reviews, Star Ratings, Sellers, Buy Box & Listing data, are delivered to you by way of a daily email alert for all products you track, be they yours, or those of your competitors.

You can focus on your core strengths - research & development, growing your brand, or the more strategic aspects - while we deploy our technological expertise, to bring you powerful Amazon intel, helping you scale your business.

DataHawk Sales Rank Tracker

Monitor the sales performance of any product on Amazon by tracking daily changes in the Best Seller Rank in up to 5 browse nodes or categories.

DataHawk ASIN Tracker

Monitor even the faintest change on every ASIN you track, be it yours or a competitors, to uncover fluctuations in Price, Reviews, Star Ratings, Buy Box & Listing data. Adapt your tactics accordingly, and repeat.

DataHawk Alerting and Reporting Tools

Set up custom triggers based on data-points you deem critical to your business, and receive daily email alerts upon changes to said metrics for tracked products. Schedule automated Excel reports to be sent to your inbox and those of your team members.

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All-in-one Solution

Work on your SEO, monitor ASINs Data, conduct Market Research, and run Sales Reporting.

Powerful Data Historization

We're the best at providing historical keyword ranking and products & market data.

No Tracking Limits

With our scalable technology, track as many items as you can afford, including competitors.

No Connection Needed

No need to connect your Amazon or Walmart account to get started with DataHawk..

Support of 18 Markets

We're available in 18 major markets including the Americas, Europe, India, and Australia.

Beautiful Dashboards

We live by ease-of-use. Visualize analytics in modern and intuitive tables and charts.

Excel Exports

Export individual or mass historical data to Excel.


Use our API and build sophisticated reporting & tools.

Filters, Tags, and Projects

Easy organization and management of your workflows.

Team Collaboration

Invite colleagues & collaborate on projects with ease.

Lifetime Free Plan

You can use our Free plan for as long as you want.

No Commitments

You can cancel your paid subscription at any time.

+130% in Sales
+31% in RoAS

6 months after subscribing to DataHawk, our customers see an increase in sales of 130% on average, 35% on a median basis, and 100% on the top-quartile. 12 months in, they see an increase in return-on-ad-spend of 31% on average, and 26% on a median basis.*

*Based on a 2021 study on more than 100 DataHawk subscribers
with more than $50K in monthly sales.

Why You Need Intel on Amazon Products & Competition

Why you need intel on Amazon products?
When selling on Amazon, all metrics are inter-related and Amazon's A9 Algorithm takes every single data-point into consideration - Best Seller Ranks, Keyword Ranks, Price, Reviews, Star Ratings, Sellers, Buy Box & Listing data, to determine your products' rank in search results.

As such, it is imperative that you track the faintest of changes, and respond timely and effectively. For example, if one of your products receives a 1 star rating from a shopper, you want to be notified immediately, so as to be able to take corrective action.
Why you need intel on Amazon competition?
With over 2 million sellers on Amazon, it's highly likely that shoppers have multiple alternatives for what you are selling. That means, you are competing with others for shoppers' dollars. Therefore, it is incumbent upon you to monitor what your competitors are doing.

For example, if you're a reseller, and you notice that one of your competitors on the same ASIN has lowered their price, you may want to respond with a price change. The sooner you do so, the better. DataHawk Product makes that possible.
Is it necessary to connect your Seller or Vendor Central account?
No, you do not need to connect your Seller Central or Vendor Central account to DataHawk in order to use our alerting and monitoring tools.
How often does DataHawk send the alerts?
We send alerts once per day. It is not possible to increase the frequency of the alerts. Our clients tell us this ensures they're not overwhelmed by the alerts, and that instead, they're able to act upon the valuable information they receive via the alerts.
Is it possible to set up custom rules or triggers?
Absolutely! You can set up specific triggers or rules vis-a-vis data-points you deem critical to your business success, and receive alerts accordingly.
What are the different properties that can be used to trigger alerts?
Buy Box and Pricing properties
  • Price
  • Best Seller Rank
  • Number of Sellers
  • Buy Box Owner
  • Buy Box Availability or Status
  • Listing Availability or Status
  • FBA Status

Listing Details properties

  • Title
  • Description
  • Bullet Points
  • A+ Content Availability
  • Number of Images
  • Number of Videos

Reviews and Ratings

  • Rating
  • Number of Reviews
  • % of Critical Reviews (1 or 2 Stars)
  • % of Positive Reviews (4 or 5 Stars)
DataHawk SEO
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Why DataHawk?

Amazon retailers, brands and agencies roll with us since 2017.

About us

Since 2017, our team of experienced software developers & retail operators has been hard at work building the most intuitive, robust, and affordable analytics platform to help data-driven merchants & agencies grow & better pilot their eCommerce business on Amazon.

Unlike other software tools in the market, DataHawk is the 1st platform that provides powerful analytics intuitively and at scale, with a focus on SEO ⁠— while having raised over $1M in institutional funding from a leading venture capital fund in France.

DataHawk supports 15 major Amazon marketplaces.
You can use DataHawk on Amazon in the US, Canada, Brazil, Mexico, Australia, the UK, Germany, France, Spain, Italy, and India, UAE, Turkey, Singapore and the Netherlands.
DataHawk is easy to use and its interface is very sleek.
It really is very simple and straightforward to use DataHawk. Once you create your account, you just need to add products and keywords to get started. Unlike most other software tools out there, DataHawk interface and design are sleek and the features are very comprehensive. Our helpdesk provides various different help articles and our team is here to help if need be through a chat messaging service.
DataHawk technology can support massive tracking volumes.
We've spent the past 2 years heavily investing in our proprietary technology which can support massive scale. That's the reason why the world's largest brands, retailers, and agencies use DataHawk.
DataHawk core products don't require an Amazon connection.
DataHawk does not require any kind of access to your Amazon seller or vendor account to use DataHawk Organic Search, DataHawk Product Data, and DataHawk Market Intelligence.

DataHawk Finance is the only product that requires MWS Seller Central access to work.
DataHawk is Free to use, and has additional paid subscriptions.
DataHawk works on a Freemium model. This means we provide a Free plan with limited functionalities that you can use for life. Paid plans provide more features and are billed as susbcriptions.
DataHawk is for sellers, vendors, and agencies, big and small.
Our customers span from solo-entrepreneurs to mid-sized businesses to global leading brands and agencies that rely on our propriatary scalable technology.


Used and loved by the world's best brands, retailers, and agencies, big and small.

Rated 4.4+ Stars
DataHawk is a leader in for Online Marketplace Optimization Tools on G2 DataHawk is a leader in for Online Marketplace Optimization Tools on G2 Users love DataHawk on G2

Thinking that accelerates your growth

Learn the latest with industry research and insights from DataHawk's team.

30 Jul 2019 Educational
Amazon Best Sellers Rank: a Thorough Guide

Learn to master the Amazon Best Seller Rank (BSR) and it's secret with this guide.

17 Dec 2019 Research
Amazon Electronics Best Sellers

Focus on the best selling product in the Electronics category on Amazon in 2019.

19 Aug 2020 Use Case
Leverage DataHawk SEO Dashboard and LQS

Read The Guide to Leverage DataHawk SEO Dashboard and Listing Quality Score

20 Jan 2019 Educational
The Ultimate Amazon Keyword Research Guide

The ultimate guide to doing keywords research on Amazon, with the help of DataHawk..

The new eCommerce Podcast from DataHawk, now available.

Amazon top insights, data, and more. Now available on all streaming platforms.

Ready to gather powerful intel on Amazon?
Start your 14 days trial today.

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