Build your SEO strategy by leveraging SEO tools to more effectively monitor, refine, and boost your organic ranking.
Generate keyword ideas and access the estimated monthly search volume of each keyword you track to understand their level of competition.
Monitor how listing changes impact search performance and generate listing quality scores to identify the strongest areas of your PDPs.
Explore keyword rank data to determine which ones drive the most traffic and measure the success of your SEO changes to improve ranks.
Track any keyword using up-to-date and historical ranking data by monitoring daily changes in the organic search performance of any product to improve your SEO strategy and outrank others in your category.
Obtain an overview of keyword metrics related to organic search performance and assess the distribution of the best rankings for any keyword you track to evaluate keyword performance.
Save on ads by tracking a range of keywords for a product, identifying which ones have the highest organic search visibility, implementing those, and reducing bids on those keywords ranking well.
Regularly track keywords that others are ranking high for and leverage this data by analyzing their product details page and emulating their search engine optimization tactics.
Exploit the millions of keyword data points our SEO tools collect to track changes in product listing information, such as titles, descriptions, bullet points, images, and A+ content.
Export and analyze historical and contemporary analytics on your SEO efforts by generating Amazon Share of Voice and keyword reports designed to help you optimize your product’s organic search performance on Amazon and Walmart.
Export KPIs reflecting brands’ visibility for specific search queries on Amazon and analyze SOV metrics by brand and product for organic and sponsored presence to optimize keywords.
Export data showing historical keyword ranking changes to evaluate organic keyword ranking and search performance for specific ASINs based on selected keywords.
Export the list of all your tracked keywords and view key metrics such as price, rating, reviews, estimated search volume, competition score, and CPC to evaluate keyword performance.
Search Engine Optimization (SEO) on Amazon is working on a product’s listing quality to increase its visibility in organic search results.
Appearing organically at the top of the search results is a sure way of generating “free” traffic to a product page which translates to more sales without spending on advertising. Most consumers stop browsing after page one. Therefore, those products typically rake the most clicks.
Many factors can lead to better organic search performance. Those include the quality and relevance of the product’s title, description, bullet points, back-end search terms, A+ content, and images, as well as other more obscure factors such as the product’s price, number of reviews, rating, sales velocity, and paid or unpaid sales deriving from specific search queries.
Amazon’s A9 Algorithm is the system Amazon uses to determine how products are ranked on the search results page.
From brand managers to CEOs, finance, marketing, tech, or data teams, DataHawk has a solution for you.
