Data Platform for Amazon Sellers

Grow your Amazon business by leveraging DataHawk's software to connect, monitor, analyze, and organize your data. We support both Amazon Seller Central and Vendor Central, with some slight differences in the type of data available for each.

DataHawk powers the world's fastest-growing brands

brondell
equitybrands
castlearts
argobrands
smartypants
merama
goja
bazaargroup
foursigmatic
Neutraceutical

For Brands and Agencies

DataHawk provides digital shelf analytics tools to grow and better pilot their daily business operations.

Brands

From growing private label brands to Fortune 500 companies, brands rely on DataHawk to increase visibility and sales with deeper data-driven insights, alerts, reports, and recommendations.

Agencies

From individual consultants to prominent digital performance agencies, marketing professionals leverage DataHawk to manage and delight their clients with reporting, advertising, and SEO tools.

Enhance Your Performance on Amazon

Analytics

Explore Amazon analytics on your SEO, product, market, advertising, and finance data to optimize your organic search performance.

 

  • Keyword Rank Tracker for Amazon 

 

  • Keyword Research Tool for Amazon 

 

  • Listing Optimization Tool for Amazon 

 

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Connections

Easily connect your Amazon data to the visualization platforms of your choice and analyze relevant metrics to get answers to your specific business questions.

 

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Insights

Obtain recommendations on how to prioritize and better pilot your Amazon business efforts with proactive and reactive insights, alerts, and data-driven reports.

 

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Leverage Tools Made for Amazon

DataHawk offers a wide array of SEO, product, market, finance, and advertising tools for tracking, measuring, and optimizing.

Profit and Loss Tracking

Monitor your revenues, costs, and expenses by analyzing a profit and loss dashboard outlining your Amazon fees, PPC spending, return costs, promotion costs, and fixed costs.

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Keyword Rank Tracker

Explore a list of keyword ranking data to determine which keywords drive the most traffic and measure the success of your SEO changes to keep ranking higher organically on Amazon.

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Share of Voice Reports

Analyze metrics like Share of Voice, both in terms of organic and sponsored presence, to optimize your keyword performance by assessing brands' visibility for a set of search terms.

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Listing Analysis Tool

Monitor how the changes in a product listing impact organic search performance and generate a Listing Quality Score to identify which aspects of your product details page work best.

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Keyword Research

Optimize your SEO performance on Amazon by generating keyword ideas and accessing the estimated monthly search volume of keywords to understand their level of competition.

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Competitive Analysis

Evaluate keyword efficacy, discover your product's market, and identify other products' prices and ratings to rank higher organically in the first five search results pages.

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ASIN Tracker

Leverage competitive insights with a reverse ASIN lookup tool and monitor daily changes in the metrics and listing information using our ASIN Tracker for any product's price, reviews, ratings, and sales rank.

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Sales Rank Tracker

Track daily changes in the best seller rank or sales rank across multiple categories to gauge the sales performance of any product compared to competing products and analyze competitive dynamics.

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Best Sellers Browser

View the top 100 selling products for any category on Amazon and analyze their price, ratings, and number of ratings to increase your odds of becoming the best selling product in your category.

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Advertising Analytics

Examine millions of ad-related data points reflective of your performance and get custom recommendations designed to help you better pilot your advertising efforts on Amazon.

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Sales Estimates Tool

Leverage DataHawk's AI-computed sales estimate metric, which links BSR to units sold, to see the maximum and minimum estimated and aggregated estimates for any product on Amazon.

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Customizable Alerts

Receive alerts based on custom rules or triggers related to changes in any products, such as in PDPs, reviews, price, Buy Box, number of sellers, hijackers, inventory, and sales rank.

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DataHawk supports both Amazon Seller Central and Vendor Central, with some slight differences in the type of data available for each.

Advertising Analytics

DataHawk provides advertising analytics, reporting, and recommendations. It does not offer product-level data and organic vs. paid attribution data for Vendor Central.

Finance Analytics

DataHawk provides analytics and reporting on sales data for Seller Central users only. Financial data requires connecting an Amazon Seller Central account via the Amazon MWS API.

Account Integration

Many of the data points DataHawk provides does not require any Seller or Vendor Central integration as they represent publicly available data.

Seamless Integration to All Major BI Software

Power all your tools with the same data, enable the best Amazon product analytics, conduct A/B testing, and build custom dashboards right within your favorite BI solutions with the click of a button.

daitaiku
looker
metabase
Power BI
tableau
Qlik
sisensewhite

Reports and Recommendations
Exclusively for Amazon

Advertising History Report

Export changes in account-level ad metrics with daily, weekly, and monthly views.

Category Best Sellers

Export a list of the top 100 selling products BSR for any category on Amazon.

Category Best Selling Products

Export a list of up to 30 days of history on the best-selling products on Amazon US.

Keyword Research by ASIN

Export all the historical keyword research segmented by an ASIN level analysis.

Last 7 Days Account Data

Export seven days’ worth of data related to the products and keywords you track.

Product Sales Report

Export all the historical product data related to any single product on Amazon.

Project Data Report

Export historical data related to the products and keywords you track in a project.

Sales and Advertising History

Export historical sales and ad changes in account-level sales and ad metrics.

Sales History Report

Export changes in account-level sales metrics with daily, weekly, and monthly views.

Seller Sales Orders

Export all the historical sales orders data related to a single Seller Central Account.

Seller Sales Report

Export all the historical sales data related to a single Seller Central Account.

Share of Voice Report

Export KPIs reflecting brands’ visibility for specific search queries on Amazon.

Single Keyword Search Results

Export the most recent search results data related to a single keyword.

Single Product Data

Export historical public data related to a single product in an organized fashion.

Sponsored Products Ads

Export the last fourteen days of sponsored products ads data for a given account.

Tracked Keywords List

Export the list of all your tracked keywords to assess their performance.

Sponsored Products Ads ASINs Audit

Export a complete audit of your Sponsored Products ads ASINs campaigns.

Sponsored Products Ads Keywords Audit

Export Sponsored Products ads data for the keywords you use in your campaigns.

Sponsored Products Bid Recommendations

Export recommendations on bidding decisions for Sponsored Product ads campaigns.

Top 100 Selling Products

Export a list of the top 100 selling products based on a category BSR for a single day.

Top-Selling ASINs Sales and Advertising History

Export all the historical data on the top-selling ASINs sales and ads history.

Top-Spending ASINs Advertising History

Export ad metrics on the top-spending ASINs with monthly and weekly views.

Tracked ASINs Keywords Ranks History

Export data showing the changes in organic and sponsored keyword ranking.

Tracked Keywords List

Export the list of all your tracked keywords to assess their performance.

Tracked Products Keywords Ranks

Export historical and daily keywords rankings data for products you are tracking.

Tracked Products List

Export the list of all your tracked products to visualize them in a centralized view.

Share of Voice Report

Export KPIs reflecting brands’ visibility for specific search queries on Amazon.

Single Keyword Search Results

Export the most recent search results data related to a single keyword.

Sponsored Products Ads

Export the last fourteen days of sponsored products ads data for a given account.

Advertising History Report

Export changes in account-level ad metrics with daily, weekly, and monthly views.

Keyword Search Results

Export all the historical search results data related to a group of keywords.

Keyword Research by ASIN

Export all the historical keyword research segmented by an ASIN level analysis.

Ready to Streamline Your eCom Strategy?

From brand managers to CEOs, finance, marketing, tech, or data teams, DataHawk has a solution for you.