Articles, Guides, and News for eCommerce Professionals

Explore insights, best advice, guides, researches, and how-tos,
all in the name of helping you level-up your eCommerce selling skills.

Get the latest eCommerce and Amazon insights and trends delivered straight to your inbox

Friday, September 17, 2021 Use Case
Measure Selling Performance Efficiency Post Ad Spend With DataHawk

Cracking correlations between your Ad Spends and Ad Sales and indirectly, your ranking is significant. Increasing your p...

Thursday, August 26, 2021 Educational
Optimize Amazon Display Ads with OTT and Sponsored Brands Video

Leverage three different ways to boost customer engagement metrics of your product: Amazon Display Ads, Sponsored Brands...

Wednesday, August 4, 2021 Educational
Five Tips To Master Amazon Sponsored Product Ads

Amazon is a great place to sell your products. It’s the largest online retailer in the world, and it has an incredible s...

Saturday, July 24, 2021 Educational
How to Use Instagram Effectively to Boost Your Amazon Sales

Social media can be a massive driver of traffic, attention, and ultimately sales for your Amazon business. ...

Tuesday, July 20, 2021 Educational
The Seller’s Guide on How To Effectively Use Amazon Promotions 

Creating Amazon promotions is a great way for you to encourage further sales. They provide quick solutions to an audienc...

Wednesday, April 28, 2021 Educational
Leverage Amazon Sponsored Brands Video Ads

Being among Amazon-sponsored brands means you have many choices of where to place your advertising. Brand videos on Amaz...

Thursday, February 25, 2021 Education
Amazon Campaigns & Adjusting Bids by Placement

How Does Amazon Dynamic Bidding Work in 2021? The best way to know when to ramp up - and back off - bid modifiers is to ...

Wednesday, December 16, 2020 Educational
Amazon Sponsored Display Audiences

Amazon Advertising's Sponsored Display Audiences enables sellers and vendors to reach relevant shoppers throughout their...

Tuesday, March 10, 2020 Educational
The 2020 Guide for Amazon Sponsored Brand Ads 

When it comes to advertising, visibility is essential. It can bring in more sales and increase brand awareness. This is ...

Monday, February 24, 2020 Educational
Amazon Sponsored Products, Brands & Display Ads

Get a step-by-step instruction guide on how to get started with Amazon Sponsored Products, Sponsored Brands & Sponsored...

IE Notice
Please note that DataHawk no longer supports Internet Explorer.

We recommend upgrading to the latest Microsoft Edge, Google Chrome, or Firefox.