Articles, Guides, and News for Amazon eCommerce Professionals
Explore our musings, insights, best advice, guides, researches, and how-tos, all in the name of helping you level-up your Amazon selling skills, ultimately boosting your sales and success on the highly competitive Amazon landscape.
Leverage DataHawk Ads Dashboard to Optimize your ACoS
DataHawk Advertising is an Amazon PPC Software that will help you, monitor, analyze, and increase the performance of your Amazon Sponsored Ads and reduce your Amazon ACoS.
DataHawk Share of Voice Analysis: Sandals
With DataHawk Share Of Voice Keyword analysis take a quick glance at the most interesting insights on Amazon categories and its trends. We analyze the number of days during which products belonging to each brand have ranked organically and those that are sponsored in our desired ranking range, period & search queries. We then compute the Share of Voice and efficiency by product.
DataHawk Guide: Amazon Multi-Channel Fulfillment (MCF)
Amazon Multi-Channel Fulfillment (MCF) will help you grow and explore new opportunities on more than one e-Commerce platforms while also fulfilling the delivery expectations of your customers.
How Can You Fix Amazon Suppressed Listings and Tips To Avoid it
While the suppressed listings can come as an initial shock, the great news is that it is easy to fix. In this article, we will examine what they are, why they happen and what you can do to prevent them from happening again.
Amazon Share of Voice Analysis - Pet Food
We have analyzed 47 total brands and 201 products for the keyword Dog Food & 36 total brands and 168 products for the keyword Cat Food ranking on Page 1 for 30 days. We used these results to compute the Share of Voice and efficiency by product.
Jeff Bezos Investment in Beacon - A Strategic Move?
As an innovator himself who pioneered mainstream e-commerce culture with Amazon, it is ‘that’ not surprising that Bezos saw Beacon’s global potential.
Understand the Amazon Share Of Voice Analysis
Share Of Voice: What It Means for Brands, and How To Measure It and Leverage It. Understand how tracking the market’s share of voice can help you differentiate your brand from the competition and take action to gain and maintain market share.
TikTok Beauty's Content Is Boosting Sales On Amazon
TikTok has emerged as a trusted and unlikely source of rapid beauty sales for the Beauty brands on Amazon. Is it just a fling or a long term trend?
DataHawk Share Of Voice Analysis: Mascara
We have analyzed 77 total brands and 146 products ranking on Page 1 for the keyword Mattress for 30 days. We used these results to compute the Share of Voice and efficiency by product.
DataHawk Share of Voice Analysis: Mattress
We have analyzed 52 total brands and 234 products ranking on Page 1 for the keyword Mattress for 30 days. We used these results to compute Share of Voice and efficiency by product.
Amazon Keyword Rank Tracking to Build the Optimal Product Listing Page
Leverage Keyword Rank Tracking is a series of Use Cases where we have covered every aspect of how you can generate profitable keywords to make a measurable impact on your Amazon business with DataHawk. Episode 4 is about identifying the best keywords to build the optimal product listing page.
Understand how Sales Velocity Impacts Organic Performance
Leverage Keyword Rank Tracking is a series of Use Cases where we will cover every aspect of how you can generate profitable keywords to make a measurable impact on your Amazon business with DataHawk. Episode 3 is all about understanding how sales velocity impacts organic performance.
Amazon Is World’s Most Valuable Global Brand, Says BrandZ Report
According to a BrandZ report, Amazon is the most valuable brand worldwide. Read on to find details regarding Amazon’s growth, revenue, and strategies.
Amazon Backend Keywords Guide by DataHawk
The ultimate guide to optimize your Amazon backend keywords in 2020.
A 2020 Guide to Amazon Fees and FBA Calculator
Read our 2020 guide on how Amazon FBA fees work and how you can compute them for your product.
Amazon's Healthy Growth Outdistancing The Competition
Amazon managed once again to outdistance the competition and paint the company as a viable investment option. The company continues to grow its revenues at close to 25% and is priced at just 29 times trailing cash flow, making this stock a compelling investment opportunity.
Amazon Keyword Rank Tracking to Correlate Ad Spend & Organic Ranks
Leverage Keyword Rank Tracking is a series of Use Cases where we will cover every aspect of how you can generate profitable keywords to make a measurable impact on your Amazon business with DataHawk. Episode 2 is all about cracking the correlation between advertising and organic ranks.
Amazon Q1 Revenue in 2020 Exceeds $75 Billion
Get insights on Amazon Q1 revenue in 2020, its breakdown, and the effect of COVID-19 pandemic on Amazon's earnings this year.
Keyword Rank Tracking to Monitor Organic Performance and SoV
Leverage Keyword Rank Tracking is a series of Use Cases where we will cover every aspect of how you can generate profitable keywords to make a measurable impact on your Amazon business with DataHawk. Here are the most effective ways to monitor & benchmark organic performance and share of Voice
Amazon Sponsored Products: Bidding on Competitors ASINs with DataHawk
Identify the best land to place your product targeting ads on Amazon and dominate the market share with DataHawk.
Monitoring your Distribution Network & Enforcing your MAP Policy
For a marketplace that has a large number of sellers and consumer traffic such as Amazon, enforcing MAP Policy is not an easy task. Learn how to monitor your distribution network & enforce your MAP Policy with DataHawk Buy Box Tracker & Alerting System
DataHawk's Guide On Maximizing Conversions With SFR
Amazon Search Frequency Rank could be a powerful tool in your Amazon arsenal. Learn what it is and how to use it to boost conversion rates and dominate your Amazon niche.
DataHawk Blockbuster Category Analysis: Grocery & Gourmet
With DataHawk blockbuster category analysis take a quick glance at the most interesting insights on Amazon categories and its trends. We talk about brand performance, market overview, sponsored products and more...
Amazon's Battle With Coronavirus Induced eCommerce Surge
Amazon surprisingly lags behind competitors like Walmart and Target in eCommerce surge, read how it is responding to the eCommerce.
Identify your top competition on Amazon with DataHawk
How to perform a competitive landscape analysis! Take simple steps with DataHawk to gain huge insights.
The Ultimate Guide to Amazon’s Product Reviews
Amazon has changed its product review guidelines many times so far. Stay with us to learn what you can do and what Amazon strictly forbids.
Annual Prime Day sale 2020: Amazon's response to COVID-19
The #COVID19 crisis has upended normal ways of working, but effective teams can contest it. Amazon isn't letting COVID-19 get in the way of its annual Prime Day.
A Complete Guide on Amazon Keyword Bidding Strategies
Amazon can be quite confusing at times. Learn all there is to know about keyword bidding strategies by reading this article.
How to Build the Perfect Product Listing Page with DataHawk
Are you able to create Amazon Search Engine Optimized Listings, do you need help? Getting your products found in search is the first step in increasing your position on Amazon and in increasing your sales and sales rank. Increase your search volume and see your Amazon sales increase as well.
Enormous Back-Tax Bills hit Amazon Sellers
Amazon’s third-party sellers are facing a severe problem with the new back-tax bills that left most merchants in a state of shock.
DataHawk Blockbusters Analysis: Beauty & Personal Care
DataHawk Blockbuster Analysis is a new blog series that analyzes the top products in a given category on the Amazon US marketplace and delivers priceless insights on product trends, ratings, reviews, sponsored and more...
Optimize your Amazon Advertising Cost of Sales with DataHawk
Are you wondering how to improve and optimize your Amazon Advertising Cost of Sales with DataHawk? This use-case is for you!
The 2020 Guide for Amazon Sponsored Brand Ads
When it comes to advertising, visibility is essential. It can bring in more sales and increase brand awareness. This is what Sponsored Brands are all about.
How to use DataHawk Product Alerting Tool for you Amazon Listings?
Learn how to use our powerful Alerting & Reporting tool and make a difference to you Business.
Walmart Preparing to Battle Amazon Prime with Walmart+
Walmart has been working on a paid membership program with a range of customer benefits over the past 18 months to counter rival Amazon’s hugely successful Prime customer benefits offering.
DataHawk Research: Computers & Accessories Best Sellers
Get insights from our comprehensive and in-depth research on Best Sellers in the category "Computers & Accessories" on Amazon for the last one year, from 02/12/2019 to 02/12/2020.
DataHawk Research: Cell Phone & Accessories Best Sellers
Here we go for a new DataHawk Research episode. Today, we are going to focus on the Cell Phone & Accessories Best Sellers products
A Guide To Advertising Sponsored Products on Amazon
Get step-by-step instructions on getting started with Sponsored Products and help maximize your efforts from the start.
Amazon Is Moving Away From Featuring Its Own Brands in Search Results
The platform has stopped featuring its own brand in search results, giving third-party sellers a higher chance to be found.
Amazon Product Display Ads | A Comprehensive Guide
Have you ever wondered how to employ Display Ads like a professional and if you’ve ever thought about the advertisements that appear on your products and how they bring money to people – you’re in the right place.
Buy Box Competitive Dynamics with DataHawk Buy Box Tracker
Beat the competition with our ultimate guide on how to win the Buy Box with DataHawk's Buy Box Tracker.
Amazon and Brands: a Love Story
Amazon is looking to grow its relationship with brands and escalate the purchase funnel.
Amazon Exceeded all Expectations with its Q4 2019 Results
The $87 billion earn in this quarter, indicating a 21% growth, justifies rightly the company’s moves and investments to speed up shipping and expand its network.
DataHawk Research: Home Improvement And Tools Best Sellers
All things BSR- Here is a quick analysis done by the DataHawk Research team to bring to you the insights on the top products in different categories and, their trends, ratings, reviews, sponsored product...
Alibaba set out to escalate its presence in Europe.
The European expansion AliExpress is said to have a considerable influx from small European retailers but does this mean Alibaba can challenge Amazon in Europe?
Amazon’s Logistics Investment In Lockstep With Expectations
An eye-popping $9.6 billion investment, why is Amazon investing massively in logistics now?
DataHawk Research: Toys & Games Best Sellers
DataHawk Research is a blog series that analyzes the top products in a given category on the Amazon US marketplace and delivers priceless insights on product trends, ratings, reviews, sponsored and more…
Amazon's Biggest Threat Isn't one Huge Competitor
Amazon's Biggest Threat Isn't a Huge Competitor but a Collective of eCommerce
DataHawk Research: Sports & Outdoors
DataHawk Research is a blog series that analyze the top products in a given category on Amazon US marketplace and delivers priceless insights on product trends, ratings, reviews, sponsored and more...
Physical Goods Advertisers are Making a Shift from Google to Amazon
According to several reports and industry experts, an increasing number of brands and retailers selling physical goods online are shifting their ad spend from Google to Amazon.
Amazon FBA Private Label vs Retail Arbitrage
Are you contemplating launching your e-commerce business on Amazon? Read our ultimate guide on choosing between launching an Amazon FBA Private Label vs. Retail Arbitrage business and an overview of the process for both.
U.S. Online Retail Sales Pegged to Reach $525 Billion This Year
According to FTI Consulting, U.S. online retail sales will hit $525 billion by the end of 2018, representing a 15.9% increase over the total online retail sales of $452 billion in 2017, with Amazon's share increasing to almost 40%.
Amazon Dominates International Reach Among Marketplaces as of September 2018
In an e-commerce landscape with ever-increase share for marketplaces, Amazon is definitely taking over the world Amazon currently holds the first place in population reached, reaching a whopping 1.2 billion people in 58 countries.
Amazon Ranking Algorithm 101: How to Rank Your Products Higher
Understanding the A9 Amazon ranking algorithm and its ranking factors is paramount to improve your products keywords rankings on the competitive Amazon marketplace.
Amazon cements its leadership of the US retail E-commerce market as of July 2018
Amazon's retail e-commerce sales in the U.S. are estimated to increase 29% in 2018 to $258.2 billion, largely exceeding total US retail E-commerce’s growth of 16%, while Amazon marketplace sales will make up 68% of the company’s retail ecommerce sales in 2018.
Running Product Research and Market Analysis on Amazon with DataHawk
Getting started with your Product Research process on Amazon? Check out our guide on 5 essential things you should nail and learn how you could successfully run your product research and product launch strategy using DataHawk.
Tracking Product Keyword Ranking on Amazon with DataHawk
Read about the importance of tracking products performance on Amazon and learn how you could achieve that using DataHawk, notably when it comes down to tracking keywords ranks.
Introduction to Amazon FBA
Read about the basics and benefits of the Amazon Fulfilled by Amazon program and get a fast understanding of how to get started using it.
Understanding Amazon Fees and Calculating Amazon FBA Fees
Read about how Amazon FBA fees work and how you can compute them for your product.
Introduction to Product Sourcing for Amazon FBA
Read about how to run Product Sourcing to start selling on Amazon through the FBA program.
Amazon Best Sellers Rank or BSR: a Thorough Guide
Read about Amazon Best Sellers Rank metric and learn how it works and how to leverage it.
Tired of reading? The new eCommerce Podcast from DataHawk, is now available.
Amazon top insights, data, and more. Now available on all streaming platforms.